A sales enablement platform makes it easy to access those resources and track how sales representatives engage. A strong sales enablement team knows what content to provide when to provide…
Sales enablement may have started as a trending topic, but it has now evolved into a sales requirement. Companies across industries are undergoing an unmatched level of development in their…
The IoT solutions market stood at USD 5 Bn as of October 2019. Advanced principal technologies and a proliferation of devices have fueled the growth of the IoT solutions industry.…
Over 30% of sales teams agree that integrating modern sales technology into their traditional workflows is one of their top priorities over the next 12 months. And the benefits of this integration…
Without a doubt, COVID-19 has revolutionized the way B2B sellers and buyers engage right through the sales process. While a lot is talked about how the sales process has changed,…
A buyer persona is a fictional character you create to represent the types of people you will target and create a better user experience. Ideal Customer Profile (ICP) determines who…
